Studying the actual reality of using social networking sites to promote recreational tourism In the Kurdistan Region of Iraq

Abstract

The research aims to identify the role of social networking sites in promoting recreational tourism in the Kurdistan Region of Iraq. The research was conducted on a sample of (650) consumers of recreational tourism services within the Kurdistan Region and Iraq. The simple random research sample was chosen, and appropriate statistical methods were used by SPSS programs. The researchers used the descriptive approach to suit the nature of the research.

One of the most important results of the research is that social networking sites provide the consumer with sufficient information about the tourism product provided through advertisements. Advertisements through social networking sites save you the trouble and save you time, unlike traditional advertising means.

Among the most important recommendations of the researchers is the necessity of exploiting social networking sites, especially Facebook, in promoting recreational tourism places in the region. Optimal exploitation is as much as the use of these sites is widespread among members of society, displaying tourism information and services in an attractive, interesting and advanced way, and providing tourists with new ways to search and spread the culture of promoting recreational tourism places through sites.Social networking to support the national economy.